Goodyear's best competitor is Goodyear itself. Continual improvement puts Goodyear's spirit of innovation into practice to develop more efficient tires and improved proposals. Today, Goodyear has a number of technologies created specifically for its high-performance tires that support business objectives and fleet profitability.
- tires are getting smarter thanks to the use of integrated electronics.

- can be identified using a microchip built into the tire.

- programmed with a unique code for automatic type / size reads and a unique identity number
The GOODYEAR® MaxSeries ™ line, our latest generation of truck and bus tires, features technologies that provide maximum performance for the maximum demands of your fleet:
- advanced production process including static and dynamic balancing, X-ray verification and shearography

- greater uniformity of the tread in contact with the ground

- provides uniform wear with longer tire life

- higher mileage.

- maximizes the potential for retreadability
- Combination of new high-performance traction compound and Goodyear's most efficient regional tire tread design.

- high pulling power for regional services with uniform wear

- high mileage of the original tread tire

- developed specifically for road conditions in Latin America.
- interlocking piping technology that limits the movement of the piping, especially during maneuvers

- more uniform wear.

- higher tread mileage of the original tire

Our environmental impact reduction strategy begins with the optimization of materials. The raw materials we use are constantly evaluated to review their characteristics, energy composition, social and regulatory requirements, and possible alternatives.
Goodyear and DuPont Industrial Biosciences are working together to develop BioIsoprene ™, a revolutionary bio-based alternative to petroleum-derived isoprene. The development will help reduce the tire and rubber industry's dependence on petroleum products. To date, the collaboration has produced a prototype tire made with BioIsoprene ™ monomer.
Goodyear researchers at the company's Innovation Center have found in their tests that the use of soybean oil in tires can increase tread life by 10 percent and reduce the use of base oil. of oil by tire manufacturers by up to 26 million liters each year.

This development could help consumers and the environment by reducing the amount of petroleum-based oil used in tires and, at the same time, extending the life of the tread. The company found that rubber compounds made with soybean oil mix more easily with the silica used in making tires. This can improve plant efficiency and reduce energy consumption and greenhouse gas emissions.
Rice husk waste that once made its way to landfills is now helping Goodyear tires save fuel. Goodyear will start using leftover ash from rice husk burning to produce electricity as a source of eco-friendly silica to use in its tires.

The company tested silica derived from rice husk ash over the past two years at its Innovation Center and found that its impact on tire performance is equal to traditional sources.

Goodyear is the best fleet partner, a strategic partner that supports fleets to achieve their business objectives in the most efficient and cost-effective way possible:
> stays very close to the fleets.

> understand and understand your most important needs.

> uses the latest technologies to offer the best solutions and comprehensive support to enhance your experience on the go

> becomes an ally that accompanies and supports fleets.
- makes efficient visits

- experience fewer setbacks

- helps them at all times.